Prelude saves 3 hours per week with ContentRadar: Simplifying content creation

Trisha Sinha

Trisha Sinha

Trisha Sinha

Dec 6, 2024

Prelude is a powerful and easy-to-use API designed to deliver OTP codes globally through the most effective channel based on your user’s context. Prelude also protects from fraud schemes like SMS pumping, helping them reduce their verification budget.     

The challenge: Managing time and consistency

As the sole marketer for Prelude, Paul-Louis wears many hats as a one-person marketing team - from strategizing campaigns to managing multiple channels. Each piece of content required significant effort—from brainstorming to formatting for multiple platforms—leaving little room to focus on other high-impact activities.

“Creating content everyday for social media is really time consuming.” - Paul shared. 

The challenge was clear: how to scale content creation that engages Prelude’s audience without stretching time and resources too thin.

The solution: AI-powered content repurposing

With ContentRadar, Paul was able to simplify his content workflow. The platform's AI-powered tools helped him efficiently repurpose existing blogs, podcasts, and reports into platform-ready formats. Instead of starting from scratch, he could quickly generate content tailored for social media.

Additionally, scheduling became much more manageable. ContentRadar’s shared calendar allowed Paul to plan and schedule his posts across multiple platforms in one go, ensuring consistency without adding to his workload.

The results: Winning back time to focus on strategy

By cutting down his content creation process, Paul now saves over three hours each week— time he reinvests into identifying growth opportunities.

Staying consistent with his posting schedule, which was once a challenge, is now achievable. “Being able to rely on ContentRadar to help me format and repurpose content for social media has been really helpful” Paul shares. 

What’s next for Prelude?

Prelude has an ambitious roadmap filled with exciting product updates designed to support new use cases and cater to diverse verticals. This expansion presents a unique opportunity to create impactful content that maximizes exposure, engages our audience, and highlights the value of our evolving offerings.